Ranked #292 on Inc. 5000 Fastest-Growing Private Companies 2022
WeeCare (weecare.co) is a fast-growing Los Angeles-based startup transforming childcare in the United States. Backed by top investors and VCs, we're making childcare accessible to all families by connecting parents, caregivers, employers, and governments to offer benefits programs that meet ever-evolving family needs. It is our mission to make childcare affordable and accessible for all.
The role of the Marketing Specialist:
The Marketing Specialist will assist the marketing department with promoting our products and services. The ideal candidate will have a passion for the childcare industry, its challenge, and the ability to work in a dynamic remote environment. The ideal candidate will support initiatives and projects across all areas of marketing.
In this role, you will:
- Assist in the development and implementation of marketing strategies and campaigns across all channels, including, but not limited to: content, email, social media, website, and events.
- Collaborate with cross-functional teams, such as Product, Sales, and Customer Success, to ensure alignment on messaging and positioning throughout projects.
- Create and manage marketing assets like blog posts, case studies, and presentations to support demand generation and brand awareness.
- Monitor and analyze marketing performance metrics, such as website traffic and conversion rates, to identify areas for improvement and optimization.
- Stay up-to-date on industry trends and best practices to inform marketing strategies and tactics.
- Manage relationships with external vendors and partners to support marketing initiatives.
You'll excel at this role if you:
- Are a strong communicator and collaborator, able to work effectively with cross-functional teams and external partners.
- Have a growth mindset and love learning through the work that you do!
- Have a passion for marketing and a desire to stay up-to-date on the latest trends and technologies.
- Are data-driven and able to analyze performance metrics to inform decision-making.
- Are able to manage multiple projects simultaneously, prioritize effectively, and meet deadlines in a fast-paced environment.
- Are creative and able to develop compelling marketing messaging and assets.
- Are positive in the midst of challenges.
We really like candidates for this role if you have the following:
- 2+ years of experience in marketing, preferably in a tech or startup environment.
- Experience with marketing automation and CRM tools, such as HubSpot or Salesforce.
- Familiarity with social media platforms like LinkedIn, Twitter, and Facebook.
- Excellent written and verbal communication skills.
- Strong analytical skills and proficiency in Excel or Google Sheets.
What the Interview Process will look like:
- 1st Interview: Human Resources Manager
- 2nd Interview: Director of Marketing
- 3rd Interview: Project Challenge (time to show off those skills)
- 4th Interview: Meet various members of the WeeCare Team
Let’s talk about the perks at WeeCare:
- Salary Range: $55,000 - $65,000
- Comprehensive Benefits (Medical, Vision, Dental) + Monthly Fringe Benefit
- Flexible Paid Time Off
- Stock Options + 401K Match
- Paid access to co-working spaces
- Stipend to outfit your home office
This position is 100% remote. However, preference will be given to candidates in Los Angeles, San Diego, and Seattle.
Job Title: Marketing Specialist
Reporting to: Director of Marketing
Estimated Start Date: April 2023